One of the world’s most beloved brands has launched a new immersive metaverse experience, and fans all over the world are hungry to interact with one of their favorite snack icons, just in time for Halloween. Cheetos has partnered with Meta to launch Chesterville, a digital suburban neighborhood, inside the Horizon Worlds metaverse.
Some of the activities in Chesterville :
– Interacting with other players
– Using Chester’s Wand to brand the neighborhood
– Flinging Cheetle-fied paper towels
The ultimate goal of the game is to gain access to Cheetos Hill’s spooky mansion, where fans get the chance to vote for their favorite “ghost of Cheetos past” to help bring a flavor that’s no longer available back from the dead. Fans can choose from three possible options to resurrect in real life: Cheetos Flamin’ Hot Pepper Puffs, Cheetos Flamin’ Hot Chipotle Ranch, or Cheetos Nashville Hot snacks.
Note : Similar to Wendyverse, It’s interesting to see further development on more food company industries venturing into the Metaverse. A steady and welcomed development!
